Billy McFarland is again within the headlines because the disgraced Fyre Pageant founder tries to dump the notorious model on eBay, beginning the public sale at simply $0.01.

The itemizing consists of the complete Fyre Pageant bundle: emblems, domains, social media accounts, advertising supplies, electronic mail and SMS lists, and even a “Caribbean Pageant Location Choice.”

As of Tuesday night (July 8), the public sale had drawn 71 bids and climbed to $100,000.

“We’ve had over 1,000 provides for the Fyre model, however I’m completed enjoying video games,” Billy McFarland mentioned in an Instagram submit on July 9. “By way of all of the noise, the chaos, the hype, and the craziness, Fyre has had over 32 billion impressions on-line since 2017. Whoever owns the Fyre model can have an consideration engine to launch festivals, do merch collabs, do insane pop-ups, run stay streams, or construct a media model.”

The public sale additionally consists of what’s described as “a loot field of nugatory goodies,” a nod to the pageant’s legacy of overpromising and underdelivering.

The choice to promote comes after a failed seven-figure take care of filmmaker Shawn Rech, who had deliberate to combine the model into a brand new music streaming enterprise.

That settlement collapsed after 5 days of talks, regardless of McFarland staying quiet to let the customer make the announcement.

McFarland formally put the model up on the market in April 2025 following delays with Fyre Pageant 2, which was scheduled for Might 2025 in Playa del Carmen, Mexico.

The occasion was postponed as a consequence of allow points with native officers and logistical issues.

Fyre Pageant grew to become a cautionary story in 2017 after attendees arrived within the Bahamas to seek out no infrastructure, no music and no lodging.

The chaos led to lawsuits, documentaries, and McFarland’s conviction for defrauding buyers and ticket consumers out of greater than $26 million. He was sentenced to 6 years in federal jail in 2018 and launched in March 2022 after serving lower than 4 years.

Regardless of the model’s disastrous previous, McFarland insists it nonetheless holds worth. The eBay public sale stays stay, with bidding persevering with to rise.

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