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Selena Gomez Accused Of Taking part in Petty After Hailey Bieber Sells Rhode

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Selena Gomez is sparking controversy as soon as once more, this time over a cryptic social media submit that followers consider could have been geared toward Hailey Bieber.

Simply at some point after it was introduced that Hailey’s magnificence model, Rhode, had been acquired by E.l.f. Cosmetics in a blockbuster $1 billion deal, Uncommon Magnificence, Selena Gomez’s cosmetics firm, shared two glamorous images of the singer.

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Selena Gomez Faces Warmth Over Cryptic ‘Nonetheless Right here’ Put up

OConnor-Arroyo / AFF-USA.com / MEGA

Within the photographs, Gomez could be seen blowing a kiss towards the digicam in a single shot and staring confidently into the lens within the different. Whereas the submit itself didn’t point out Rhode or Bieber, many followers have been fast to interpret it as a delicate jab following Hailey’s headline-making sale.

Supporters of Hailey rapidly flooded the feedback with backlash, calling out what they perceived as pointless shade.

“It looks as if Hailey is at all times on her thoughts. Pathetic,” one commenter wrote, whereas one other added, “It doesn’t appear to be the habits of somebody who claims to be a lady’s woman.”

One remark learn, “The best way she’s really shady as hell.”

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Others have been much more blunt. “She really pisses me off. Like MOVE ON UR A GROWN A– WOMAN,” one consumer stated.

One other remarked, “At this level you would possibly as effectively tag her,” whereas others accused the Uncommon Magnificence founding father of being “imply” and “attention-seeking.”

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Hailey Bieber Celebrates Main Rhode Milestone

Hailey Bieber at the Vanity Fair Oscar Party at Wallis Annenberg Center for the Performing Arts on March 02, 2025 in Beverly Hills, California.
OConnor-Arroyo / AFF-USA.com / MEGA

The backlash emerged amid main profession information for Hailey, who launched Rhode in June 2022 with simply three core merchandise: the Peptide Glazing Fluid, Barrier Restore Cream, and Peptide Lip Remedy. The model has since change into a viral favourite, increasing into tinted lip merchandise, blushes, and even equipment like cellphone instances that double as lip gloss holders.

Hailey broke her silence concerning the sale in an Instagram submit celebrating the milestone, calling E.l.f. a “like-minded disruptor” and expressing pleasure over getting into an expanded management position as Chief Artistic Officer and Head of Innovation for Rhode.

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Whereas Gomez and Bieber have made public makes an attempt to distance themselves from long-standing comparisons, largely stemming from their mutual historical past with Justin Bieber, hypothesis over stress between the 2 continues to observe them. Curiously, simply final week, Gomez appeared to indicate public help by liking a Sephora submit about Rhode’s latest collaboration, main many to consider the rivalry rumors have been cooling off.

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Hailey Bieber Known as A ‘Creepy Stalker’ By Followers

Hailey Bieber at 2025 Vanity Fair Oscar Party
OConnor-Arroyo / AFF-USA.com / MEGA

The 28-year-old mannequin and founding father of Rhode Magnificence accepted the Magnificence Innovator of the Yr Award on the Each day Entrance Row Awards in April, delivering a heartfelt speech concerning the origins of her model. However shortly after the clip circulated on-line, a TikTok evaluating her remarks to a 2021 interview Gomez gave to Madame Figaro Arabia rapidly went viral, and social media erupted.

“Once I began Rhode, I didn’t need to begin a model for the sake of beginning a model. I actually wished to create a whole world,” Hailey stated in her speech.

In Selena’s 2021 interview, she stated one thing strikingly comparable, “I didn’t need to launch a make-up line for the sake to launch a model. What pursuits me is cultivating magnificence from the within.”

The TikTok side-by-side triggered a wave of reactions from followers, with some branding Hailey a “creepy stalker” and accusing her of missing originality.

“Does Hailey have a character of her personal?” one individual commented. Others went additional, calling the speech “copycat habits.”

Nevertheless, not everybody agreed. Some identified that magnificence model founders usually categorical comparable sentiments, particularly when discussing their mission and function.

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Hailey And Justin Bieber Accused Of Copying Selena Gomez And Benny Blanco’s Disneyland Date

Selena Gomez and Benny Blanco take a mirror selfie
Instagram Tales | Selena Gomez

This isn’t the primary time Hailey has been accused of echoing Gomez.

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