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In a transfer aimed toward redistributing artistic energy inside the music trade, multi-platinum pop disruptor Kesha has launched SMASH, a brand new collaborative platform designed to place autonomy and possession again into the arms of music creators. Constructed to serve producers, vocalists, songwriters, and engineers alike, SMASH guarantees a protected, supportive ecosystem the place artists can join, collaborate, and—crucially—retain the rights to the work they create, with none contracts with invisible superb print and gatekeeping execs.
“My aim is to shift the ability construction of the music making enterprise in favor of the creators,” stated Kesha in an announcement. “I signed a predatory deal after I was 18 after which spent greater than a decade combating to regain rights to my voice and picture. After I lastly gained my freedom I spotted the battle wasn’t over. I need to be sure that what occurred to me by no means occurs to anybody else once more.”
The platform, now reside at smashmusic.io, was co-founded by Kesha alongside tech veteran CTO Alan Cannistraro (former Apple and Fb engineer) and COO Lagan Sebert. The trio, alongside a workforce of high music trade and tech veterans, brings collectively a long time of mixed expertise from each the leisure and tech worlds, aiming to rewire the gatekeeper-heavy construction of the music enterprise.
SMASH isn’t simply one other networking app; it options built-in contracting, a distant collaboration studio, and a expertise market. “SMASH is the place any music creator can discover their musical tribe and create their very own…SMASH,” the platform states.
To rejoice the launch, the workforce is kicking issues off with a remix problem for Kesha’s latest and “unapologetically attractive” get together anthem, “BOY CRAZY”. The stems for the track shall be made accessible completely to creators who join the SMASH e mail checklist. One of the best remix, chosen personally by Kesha, will see an official launch later this summer season by way of Kesha Data.
The discharge of SMASH coincides with a giant summer season forward for Kesha, who will drop her long-awaited new album, merely titled “. (PERIOD)”, on July 4—fittingly, Independence Day. She’ll assist the file along with her largest tour up to now: The Tits Out Tour, produced by Reside Nation and introduced by Feeld. The North American run kicks off July 1 in Utah and consists of stops at main venues like LA’s Kia Discussion board and NYC’s Madison Sq. Backyard.
Cannistraro, who performed a key position in constructing Apple’s unique app ecosystem and later Fb’s mobile-first options, brings deep expertise in product structure. His background as a musician and DJ provides private resonance to his new position. Sebert, a longtime content material strategist and group builder, has beforehand labored with manufacturers like Google, Apple, and Meta and co-founded the award-winning international manufacturing community, Hometeam.
Whereas nonetheless in its early days, SMASH is clearly aimed toward redefining how music is made and who controls it—an more and more pressing query within the age of streaming, AI instruments, and hyper-digital collaboration.
For more information or to enter the remix problem, go to www.smashmusic.io.
Acquired ideas on SMASH or Kesha’s newest period? Be part of the dialog with us on X and Instagram @CelebMix.
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