EssilorLuxottica and Meta have unveiled the subsequent era of the Ray-Ban Meta assortment, the world’s best-selling AI glasses. The brand new fashions are designed to be worn from morning till night time, mixing timeless Ray-Ban model with daring innovation to make AI glasses extra wearable than ever. The gathering is now obtainable for buy, with expanded availability to Switzerland, the Netherlands, and Brazil later this fall.
In line with Rocco Basilico, Chief Wearables Officer for EssilorLuxottica, glasses are the fastest-growing class in wearable expertise. He believes the Ray-Ban Meta assortment has confirmed that iconic design mixed with breakthrough AI expertise is a product the world will embrace.
The brand new Ray-Ban Meta (Gen 2) mannequin introduces a number of key upgrades: it has an extended battery life, now with an eight-hour cost, and might cost to fifty % in simply twenty minutes. The glasses additionally characteristic a twelve-megapixel digicam for 3K Extremely HD video seize, in addition to new hands-free filming options like hyperlapse and slow-motion modes. The upgraded five-mic system gives immersive audio, with a brand new Dialog focus characteristic coming quickly in a software program replace.
The gathering contains iconic shapes just like the legendary Wayfarer and the fashionable Skyler, all of which may be fitted with Transitions lenses that seamlessly adapt to altering mild circumstances. For the autumn season, the lineup contains three new colours: Wayfarer Shiny Cosmic Blue, Skyler Shiny Mystic Violet, and Headliner Shiny Asteroid Gray. There’s additionally a limited-edition Matte Clear Wayfarer paired with Transitions Gen S Ruby lenses for these searching for exclusivity.
“This isn’t about devices—it’s about making expertise invisible, wearable, and fascinating, in the best way solely Ray-Ban can,” stated Leonardo Maria Del Vecchio, President of Ray-Ban. He added that the model will proceed to design not simply eyewear, however “the way forward for how individuals expertise imaginative and prescient, model, and connection.”
