Simply whenever you thought the times of rewinding VHS tapes and flipping by way of movie covers have been lengthy gone, Pixie Lott drops ‘Blockbuster Video’—a shimmering pop observe steeped in throwback attract, and timed so exactly, it’s nearly poetic. The one arrives the identical week the long-lasting video rental chain makes a shock four-day return to London, resurrected in pop-up type as a Gen Z curiosity and a millennial reminiscence lane. Coincidence? Possibly. Brilliantly on model? Completely.
‘Blockbuster Video’ leans onerous into nostalgia with out sounding caught up to now. With smooth manufacturing and vocals that slide effortlessly between sultry and hovering, Lott delivers a cinematic anthem about longing, romance, and the sort of love that feels too dramatic to be actual—however nonetheless rewinds in your head, many times. There’s a deliberate gloss to it, like one thing out of a ‘90s teen drama soundtrack, but it’s recent sufficient to land on as we speak’s playlists with out irony.
The announcement arrives alongside a reside session filmed at Kore Studios in London. That includes a six-piece band, the stripped-back efficiency is a part of Lott’s ongoing Stay at Kore sequence—and it’s a reminder that behind the polish of studio manufacturing is an artist with actual vocal energy and emotional vary. The official music video is ready to premiere subsequent Wednesday, April 16 at 6 PM, promising a visible feast to match the one’s retro spirit.
Talking about ‘Blockbuster Video’, she provides: “That is one in all my favorite songs I wrote for Encino. I’m obsessive about nostalgia and this observe explores my entire life with little anecdotes from in all places I’ve lived for the reason that age of 5, all tied up within the core reminiscence of going to Blockbuster each weekend with my dad and brother to decide on a film to observe. These have been the times!”
Visually, ‘Blockbuster Video’ is predicted to dive deep into the analog aesthetic—neon glow, grainy textures, and the heart-fluttering unpredictability of a rom-com rental night time. Lott’s energy has all the time been fusing vocal magnificence with cinematic storytelling, and right here she hits that candy spot once more—evoking an old-school vibe with out leaning on parody or pastiche.
The one follows standout tracks ‘Any individual’s Daughter’, ‘Midnight Trash’, ‘Anyone Else‘ and ‘Present You Love‘—all from Encino, her UK High 10 unbiased album. Deeply private and completely in her management, Encino chronicles themes of romance, household, and rising up, marking a brand new chapter of autonomy and authenticity in her profession.
It’s been some time since Pixie Lott made a significant popular culture splash, however ‘Blockbuster Video’ could be her boldest, most assured swing again into the highlight. Whether or not it stands as a nostalgic one-off or alerts the launch of a full-blown new period, one factor’s clear—Pixie’s urgent play, and she or he’s not skipping the previews.
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Take heed to ‘Blockbuster Video’ on all main streaming platforms—and regulate Pixie Lott, as a result of this would possibly simply be the beginning of her subsequent huge period.
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