Scorching Woman ambassador Megan Thee Stallion instructions the focal point in a contemporary, thrilling new commercial for Fanatics Sportsbook, dubbed “Defined by Megan.” The 30-second promo clip takes place on a dramatically lit basketball courtroom and options the Grammy-winning rapper commanding a 25-piece orchestra from middle courtroom.

All through the advert, Megan Thee Stallion talks about how successful at Fanatics hits in another way, highlighting the FanCash earned on each successful and shedding bets that may be redeemed for “genuine NBA merchandise and sport tickets, collectibles, one-of-a-kind experiences, Bonus Bets, and extra.”

The brand new Fanatics advert starring Megan Thee Stallion options the performer’s hit single, “Savage,” which additionally got here with a remix that includes world popstar Beyoncé. Directed by Grammy-winning filmmaker Calmatic, the brand new spot turns the normal sportsbook advert on its head, displaying Megan conducting an orchestra of musicians wearing crew colours from throughout the NBA.

“Megan Thee Stallion embodies the heartbeat of fandom the place music, vogue, and sport collide and brings an power that turns basketball season right into a full-blown cultural second. She’s the proper accomplice to point out how Fanatics Sportsbook makes successful hit completely different,” Selena Kalvaria, Chief Advertising Officer at Fanatics Betting and Gaming, stated in a press launch despatched to The Blast.

There’s nonetheless extra to return from Fanatics and Megan Thee Stallion’s newfound partnership. In response to the discharge despatched to The Blast, the “WAP” rapper will star in one other advert later this month, speaking all in regards to the firm’s industry-leading Truthful Play Harm Safety coverage.

Megan Thee Stallion beforehand made headlines in October 2025 when Fanatics Sportsbook teased its working relationship with the A-lister by sharing an thrilling clip of the “HISS” lyricist on-line.

On the time, Fanatics stated it will be utilizing Megan Thee Stallion to make clear the growth of the Truthful Play coverage, which is able to now cowl all the first half of each NBA regular-season sport through the 2025-26 season.

Along with Megan Thee Stallion, Fanatics Sportsbook has partnered with different large names to tell the plenty about the way it differs from the remaining.

Earlier than the beginning of this NFL season, LSU alum Livvy Dunne starred in her personal “Defined By” marketing campaign, a transfer the corporate stated aligned with its “disruptor model” standing.

“By leveraging the ability of Fanatics and dealing with a cultural drive like Livvy, we’re telling our story in a approach that expands our attain with present betting audiences – and speaks to new ones, too. With Livvy, we now have a nationwide champion displaying up in sudden methods to clarify what makes Fanatics Sportsbook completely different, and extra rewarding, for sports activities followers,” Kalvaria stated.

Former NFL quarterback Johnny Manziel additionally joined forces with the corporate for season two of his podcast, “Glory Daze,” during which he promotes the corporate’s FanCash rewards.

“This season we discuss to athletes nonetheless within the glory daze, former athletes, and even notable followers,” stated Manziel. “Having been by way of some unforgettable moments myself, I understand how vital it’s to share the actual tales behind what followers noticed on the sector.”

He continued, “We have lined up some wonderful visitors who’ve those self same experiences – career-defining moments that followers nonetheless speak about at the moment. This season is all about going deeper into these tales and connecting with the followers who bear in mind these glory days simply as vividly as we do. It is about celebrating the moments that formed the sports activities we love.”