Google has launched its annual Yr in Search report, highlighting the tendencies and cultural moments that outlined 2025. The information displays trillions of searches and presents a transparent image of what captured world consideration throughout music, leisure, and web tradition.
One of many 12 months’s most shocking standouts was the viral “6 7” pattern. The music video for Doot Doot (6 7) by Philadelphia rapper Skrilla turned one of many prime trending movies of the 12 months, touchdown at No. 7. The phenomenon was so widespread that oldsters drove the No. 1 seek for “Why do youngsters say…” with the question “Why do youngsters say 67.”
Doechii and NBA Youngboy dominated conversations as prime trending musicians, incomes the No. 5 and No. 9 spots, respectively. Live performance style was additionally a significant focus for followers, with Beyoncé’s Cowboy Carter tour sparking the most important spike in live performance outfit searches, taking the No. 1 place. Chris Brown’s live performance outfits adopted at No. 6.
Music continued to gas curiosity by means of Google’s Hum to Search function, the place followers searched to determine earworm songs from Doechii (No. 3), Ravyn Lenae (No. 4), Drake (No. 5), Kendrick Lamar and SZA (No. 6), and Mariah The Scientist (No. 10).
In movie, Ryan Coogler’s vampire thriller Sinners ranked because the No. 2 prime trending film of the 12 months. Viewers additionally turned to Google for readability, pushing it to No. 2 on the “Defined” listing.
Actuality TV reunions additionally made their mark. Baddies Midwest and Baddies Africa landed among the many prime trending reunion exhibits at No. 2 and No. 4.
Searches surrounding notable passings noticed Malcolm Jamal Warner earn the No. 9 spot, underscoring his enduring cultural impression.
Google’s 2025 Yr in Search showcases the moments that sparked curiosity, moved tradition, and stored followers looking out all 12 months lengthy.
