British family jeweller Krafft Jewellers is shutting its Chelmsford store in Essex permanently after more than 50 years of operation. The Duke Street location represents the company’s sole physical outlet.

Challenges Force Krafft Jewellers Closure

The decision stems from a tough trading environment, the rise of online shopping, and escalating costs affecting high street retailers. Krafft Jewellers, a family business established in 1965, will cease operations on March 31, 2026.

In a statement, the company ed: “To all of our loyal and valued customers, we regret to inform you that after over 50 years of trading, Krafft Jewellers will be closing on March 31, 2026. This decision has not been easy, but the trading climate has become so much harder over the past few years.”

The statement continued: “Unfortunately, the advance in online shopping and increasing costs has impacted so many high street businesses, ours included. Working in Duke Street since 1987 has given us the opportunity to meet so many lovely people, many of whom have become friends. We would like to say thank you to all of our customers that have made our working life so enjoyable.”

Miramira Store Shutdown in Norfolk

Separately, jewellery brand Miramira is closing its King’s Lynn High Street store in Norfolk on March 27, with a 75% off closing sale underway.

Owners Darren and Catherine Mooney stated: “After much thought, we have made the difficult decision to close our store. This hasn’t been an easy choice, but we are so incredibly grateful for the support, loyalty and kindness our customers have shown us during our time here. Being part of this community has meant more than we can say. To everyone who has shopped with us, shared our posts, recommended us, or simply popped in for a browse — thank you.”

Miramira, a Spanish brand launched in 2022, operates multiple stores across Europe. The Norfolk location marked its first UK franchise.