Actress Caylee Cowan is lending her voice to animals in want.

The 27-year-old star has teamed up with PETA for the group’s newest marketing campaign selling vegan leather-based options, even starring in a hanging new billboard for the trigger.

Caylee Cowan not too long ago spoke out in regards to the marketing campaign, revealing how her ardour for animal welfare has solely deepened due to her longtime boyfriend, actor Casey Affleck.

Cowan is popping fairytales into activism together with her enchanting new PETA marketing campaign, “Redefine Leather-based: Choose Apple or Different Vegan Leather-based.” Dressed as a modern-day Snow White, the actress delivers a strong message: compassion by no means goes out of favor. As an alternative of poisoned apples and depraved queens, her storybook twist highlights a distinct form of villain, the leather-based trade.

“As soon as upon a time, folks believed that leather-based needed to be made out of animals,” Cowan narrates in PETA’s whimsical video, earlier than exposing the tough actuality of deforestation, poisoned waterways, and the greater than a billion animals killed yearly for his or her skins.

The marketing campaign urges customers to see vegan leather-based because the hero of this story, a method to defend cows, communities, and the planet.

Cowan is proving that the way forward for vogue doesn’t have to return at the price of animal struggling.

“Pineapple, cactus, grapes, cork. It’s an apple, now it’s a bag! Appears like magic, nevertheless it’s actual,” she declared, highlighting the cutting-edge supplies which might be reshaping wardrobes.

Her PETA marketing campaign was styled with equipment from eco-conscious manufacturers main the cost, together with a glossy vegan bag from Miomojo. As one among PETA’s Enterprise Buddies, the label is displaying that sustainable, cruelty-free vogue isn’t only a fantasy, it’s already making waves within the trade.

Cowan reminds followers that behind each animal pores and skin is a life: cows who nurture their infants, sheep who kind lifelong bonds, and numerous others who deserve compassion.

“Select vegan leather-based, and let animals dwell fortunately ever after,” she urges, echoing her fairytale-inspired message of kindness.

Cowan, who has been vegan since her teenage years, says Affleck’s love for animals matches her personal. “Casey’s vegan. He’s been vegan since I’ve identified him,” she shared with The Day by day Mail.

Calling him “such an animal lover,” she recalled how he as soon as rescued a three-legged canine he discovered deserted on the aspect of a prepare observe. “The canine would yap, the canine would really like bark and chew and he simply form of took care of it,” she defined, noting his dedication.

After Day by day Mail’s report went dwell, the 27-year-old confronted an immense quantity of backlash from the web, together with one consumer who instructed her to “shut up.”

“If Caylee Cowan desires to not put on animal merchandise, or eat meat, or no matter, that’s nice for her,” one other mentioned. “Nevertheless, simply because she has made poor selections doesn’t imply that others ought to make those self same dangerous choices.”

Whereas Cowan now champions fake leather-based, two celebrities near her circle, Jennifer Lopez and her ex, Ben Affleck, have each confronted PETA’s fury up to now.

Again in 2002, Ben sparked backlash after shopping for Lopez a chinchilla coat. On the time, the actor apologized in a press release after the group’s reprimand, “You have got opened my eyes to a very merciless and barbaric therapy of animals… I can’t do something sooner or later that helps it.”

Requested in regards to the fur controversy, Cowan admitted she wasn’t conscious of it however praised Lopez personally. “I even have met JLo, and she or he is so, so candy,” she mentioned, including that the “Selena” star is “considerate, form, and beneficiant.”