Ice Spice drops visuals for “Baddie Baddie”

Ice Spice is again — and he or she’s ensuring everybody is aware of it. With the drop of her official music video for “Baddie Baddie,” the four-time GRAMMY nominee solidifies her reign as probably the most distinctive voices — and faces — in rap at the moment.

Directed by George and Frederick Buford, generally known as The Evil Twins, the video brings New York swagger, Parisian glamour, and a daring aesthetic that bridges hip-hop with excessive vogue. Shot throughout New York Vogue Week, the visible captures Ice Spice as greater than only a rapper — she’s now a full-fledged cultural drive.

This launch is her first solo observe because the deluxe version of Y2K!: I’m Simply A Lady and marks the start of a assured, creatively developed period for the Bronx phenom.

Sampling M.I.A., Rewriting the Guidelines

“Baddie Baddie” samples M.I.A.’s “Dangerous Women”, flipping its rebellious anthem into a contemporary, confident flex observe.

That iconic line — “Stay quick, die younger, dangerous women do it nicely” — turns into the spine of Ice Spice’s 2025 reinvention. Reasonably than imitating M.I.A., she builds on the sonic blueprint and rewrites it in her voice. The consequence? A observe that’s each nostalgic and contemporary, grounded within the sounds of the early 2010s however dressed for 2025.

Behind the boards is RiotUSA, Ice Spice’s long-time collaborator, who additionally produced her breakout hit “Munch (Feelin U).” His crisp manufacturing model — sparse, catchy, and pushed by deep basslines — permits Ice’s voice to steer the report whereas preserving the rhythm infectious.

The Evil Twins Return: A Powerhouse Visible Duo

Followers of Ice Spice will acknowledge the model of “Baddie Baddie” instantly. That’s as a result of it’s the work of The Evil Twins, who additionally directed her earlier hits like:

• “Gimmie A Gentle” (which samples Sean Paul),
• “Deli”, and
• “Boy’s a liar Pt. 2” — her international chart-topper with PinkPantheress.

This time, the duo delivers a glossy visible narrative that includes Ice strutting via paparazzi flashes, hopping into blacked-out SUVs, and dripping in designer suits. Suppose luxurious, however nonetheless grounded in her Bronx roots. The video mirrors her twin identification: vogue darling and avenue queen.

Notable cameos embrace:

• Olympic gold medalist Sunisa Lee,
• Mannequin Anok Yai, and
• Rising Spanish rapper BB Trickz, who additionally appeared on her final venture.

These options add to the cross-genre, cross-industry enchantment Ice Spice is now totally leaning into.

“Baddie Baddie” and the Rise of the Vogue-Rap Hybrid

This isn’t simply one other music video — it’s a fastidiously crafted model transfer. Over the previous 12 months, Ice Spice has made waves not simply on the charts, however within the vogue world. She’s been noticed entrance row at exhibits for Balenciaga, Marc Jacobs, and Miu Miu, cementing her place as greater than a pattern — she’s trendsetting.

The “Baddie Baddie” video leans closely into this fashion-forward identification. You see the designer baggage, the backstage chaos at runway exhibits, and the easy cool of somebody who is aware of they belong in each lanes.

This mixing of vogue and hip-hop isn’t new — assume Lil’ Kim, Nicki Minaj, A$AP Rocky — however Ice Spice’s model feels tailor-made for Gen Z and youthful millennials. It’s private, playful, and meme-ready, with out sacrificing the standard or polish of the visible manufacturing.

From “Munch” to Maturity: A Profession on the Rise

Ice Spice broke onto the scene with the viral hit “Munch (Feelin U)” in 2022, and has since developed into probably the most talked-about artists in rap. Every launch — whether or not a solo single or a characteristic — has contributed to her regular climb up the charts and deeper into the cultural dialog.

In July 2024, she dropped her extremely anticipated debut album Y2K!, a nostalgic, candy-colored dive into turn-of-the-millennium aesthetics and sounds. The venture was met with crucial reward and produced hits like:

• “Gimmie A Gentle”,
• “Hannah Montana” (feat. NLE Choppa & DaBaby), and
• “Suppose U The Shit (Fart)”, her highest-charting solo single to this point.

Now, with “Baddie Baddie,” she’s turning the web page. The themes are tighter. The visuals are cleaner. The execution? Sharper than ever.

Why Ice Spice Resonates Proper Now

So what’s it about Ice Spice that continues to draw followers — and maintain them?

1. Authenticity

She stays true to her Bronx roots whereas leveling up with every launch. Whether or not it’s her slang, her model, or her music, she’s not chasing traits — she’s setting them.

2. Cultural Fluency

Ice Spice understands web tradition. Her songs are TikTok-ready. Her visuals are optimized for Instagram clips. However they’re not hole — they’re backed by actual artistry and sensible manufacturing selections.

3. Versatility

She will be able to flex on a drill beat, float over a pattern, or drop bars on a hyper-pop collaboration. With every new observe, she expands what an Ice Spice track can sound like.

Refined Empowerment in “Baddie Baddie”

On the floor, “Baddie Baddie” is a flex observe — luxurious, fame, consideration. However beneath that, there’s a message about ladies proudly owning their narrative, particularly in male-dominated areas.

By sampling M.I.A., Ice Spice is nodding to an artist who additionally disrupted norms. She isn’t simply celebrating herself — she’s paying homage to ladies who got here earlier than her, whereas making it clear she’s carving her personal lane.

The Evolution of the Rap Baddie

“Baddie Baddie” provides us greater than a catchy track or fairly visuals — it provides to the evolving definition of what it means to be a “baddie” in 2025.

Now not nearly appears or outfits, at the moment’s rap baddie is:

• Enterprise-savvy
• Media-fluent
• Vogue-aware
• Culturally disruptive

Ice Spice embodies all of that. She’s not simply taking part in traits — she’s directing the place they go subsequent.

“Baddie Baddie” Units the Tone

With this launch, Ice Spice makes it clear: she’s not only a viral second — she’s a multi-platform artist with imaginative and prescient. “Baddie Baddie” isn’t simply the beginning of her subsequent chapter. It’s a calculated transfer into international stardom, mixing music, vogue, and tradition in a means few artists can.

If that is any indication of what’s coming subsequent, Ice Spice’s second album — or subsequent large single — might push her from breakout star to bonafide icon.