Skrilla made Hip-Hop historical past when Dictionary.com topped his viral “6-7” meme because the 2025 Phrase of the 12 months, however the Philadelphia rapper’s numerical creation has divided linguists and web customers alike.

The 26-year-old artist’s observe, “Doot Doot (6 7),” exploded throughout social media platforms all through 2025, with searches for “67” rising greater than sixfold since June, in line with Dictionary.com’s announcement.

The weird meme originated from Skrilla‘s stream-of-consciousness strategy to music creation.

“[67] simply represents my mind.. like what comes up in my head,” Skrilla defined throughout a current Genius interview. “Everyone that I performed it for f***ed wit’ it however it was like humorous.”

The rapper revealed that he initially leaked the track on Instagram to gauge his “zombies” fan base’s response earlier than its official launch.

“I appreciated it although so I find yourself leaking it on my instagram to see what my followers thought.. and that s**t went loopy,” he mentioned.

Dictionary.com’s choice to pick out a quantity as its phrase of the yr has generated important backlash from conventional language purists who argue that numerical sequences don’t qualify as reliable phrases.

The controversy intensified when the publication instructed “67” might imply “so-so” or “perhaps this, perhaps that.”

For Skrilla, the that means runs deeper than web randomness.

“For me, it’s simply ‘adverse to optimistic,’” he defined. “It helped me flip from a adverse individual to a optimistic individual.”

The meme gained extra momentum when 6’7″ Charlotte Hornets participant LaMelo Ball turned related to viral clips that includes the track’s hook.

Basketball followers started connecting the participant’s top to Skrilla‘s numerical chant, creating an ideal storm of sports activities and Hip-Hop tradition convergence.

Technology Z and Alpha has embraced “67” as their newest instrument for complicated older generations, utilizing it as a response to just about any query or assertion.

The phrase has appeared in numerous TikTok movies, sports activities broadcasts and on a regular basis conversations, cementing its place in up to date slang.

Dictionary.com famous that “most different two-digit numbers had no significant development over that interval, implying that there’s something particular about ’67.’”

The publication’s annual phrase choice sometimes highlights how language evolves by well-liked tradition, making Skrilla‘s contribution a testomony to Hip-Hop’s continued affect on mainstream communication and the style’s unmatched skill to create linguistic developments that transcend conventional boundaries and seize international consideration.

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