The world is your runway! And few folks know higher than Ali Kavoussi, founding father of The Lions Administration, the company behind icons like Alessandra Ambrosio, Candice Swanepoel, Coco Rocha, Kate Upton, Stella Maxwell, Behati Prinsloo, Amelia Grey Hamlin, and extra well-known faces.
Now, the managing companion, recognized for locating and nurturing rising stars, is telling ET precisely what it takes to land covers, e book exhibits, and break into certainly one of vogue’s best industries.
Whereas your stroll and poses may already be sturdy, Kavoussi believes true success begins earlier than you step in entrance of the digital camera.
“We begin with character, story, and elegance and construct all the things from there. … Each individual we signify has a viewpoint and we make sure that the world sees it. … It isn’t nearly magnificence. It is presence, authenticity, and curiosity.”
From there, dedication to the craft is all the things.
“One of the vital shocking issues about modeling is how a lot onerous work, self-discipline, and self-awareness it requires. … It is about displaying up on time, being skilled, understanding your model, and constructing actual relationships.”
And thru all of it, believing in your self is essential.
“Watching a mannequin that everybody as soon as missed stroll the most important runway on this planet by no means will get previous,” the businessman notes.
“I all the time inform the women to pretend it until you make it. Even should you’re nervous, stroll in such as you belong within the room, since you do,” he provides.
Simply as important: Having the best workforce behind you.
“It is all about alignment. … Modeling might be overwhelming. You are touring always and signing main offers. An agent turns into your anchor. They battle for you and enable you to make the best long-term selections,” he shares.
This consists of discovering methods to make supermodels triple threats by way of his progressive method with purchasers, whether or not it is on the 2025 Victoria’s Secret Vogue Present in Brooklyn, New York, or in ALO’s Luxe Bag marketing campaign.
“As we develop, my imaginative and prescient is to maintain constructing a powerhouse that blends legacy names with the subsequent technology of icons. … Seeing Amelia evolve right into a inventive drive and Candice launch her model are full circle moments,” Kavoussi says.
“My job is to guard individuality and ensure it interprets from the runway, to a model deal, to a single Instagram submit. … We consider {that a} mannequin might be an entrepreneur, a storyteller, and a model,” he continues.
After all, realizing your angles by no means hurts both.
“It is an artwork kind. The extra you shoot, the higher you get. … Examine mild and be affected person with your self. It is a number of trial and error. And by no means underestimate the worth of a terrific photographer,” he spills.
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